Shemaroo Leisure launches Hindi GEC ‘Shemaroo Umang’


Shemaroo Leisure introduced the launch of a brand new Free-To-Air Hindi GEC, ‘Shemaroo Umang’. The brand new channel expands Shemaroo’s presence within the broadcast enterprise including to its current portfolio of FTA channels, Shemaroo TV and Shemaroo MarathiBana. Shemaroo Umang is at the moment accessible on DD Free Dish, varied MSO and will likely be accessible on all main DTH and cable networks. 

Shemaroo has all the time stayed a step forward in understanding the heartbeat of the audiences and with its new women-centric channel, Shemaroo Umang, the corporate will likely be catering to their leisure and aspirational wants. Shemaroo Umang will even supply advertisers and types a brand new viewers to succeed in out throughout the Hindi-speaking market.

Hiren Gada, CEO, Shemaroo Leisure commented, “We have now skilled immense success with our current tv channel slates and are excited to announce the launch of our new Hindi GEC ‘Shemaroo Umang’. We’re dedicated to be a pacesetter within the Indian leisure business and construct our place available in the market with the brand new launch”

Sandeep Gupta, COO, Broadcasting Enterprise, Shemaroo Leisure added, “The launch of Shemaroo Umang is one other breakthrough for us because it strengthens our presence within the broadcast house. We’re positive that the audiences will love our curated assortment of among the most admired exhibits and Shemaroo Umang will even quickly emerge as a family identify similar to Shemaroo TV and Shemaroo MarathiBana.” 

The channel will even be accessible on Shemaroo’s OTT platform ShemarooMe. 

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