Sony Leisure Tv has reached 100 million international subscribers on YouTube.
“Sony Leisure Tv has turn out to be the primary tv channel in broadcasting historical past, in addition to the fourth entity to globally attain 100 million subscribers on YouTube,” the community claimed in an announcement.
“The channel has efficiently charted development since inception breaking new grounds in storytelling and innovation for the Indian viewers. From internet hosting the most important actuality recreation present with Kaun Banega Crorepati to providing Kapil Sharma’s rib ticking comedy and making India groove to some hypnotic dance strikes in Tremendous Dancer, Sony Leisure Tv has headlined the class with numerous genres and codecs bringing India’s largest faces to the residing rooms. The channel has additionally spearheaded inspiring tales of girls empowerment with reveals like Women Particular, Patiala Babes coupled with airing India’s longest working crime reveals CID and Crime Patrol that catered to technology of audiences,” it acknowledged additional.
In 2009, the channel achieved its first 1000 subscribers adopted by 10 million in 2017, 50 million in 2019 and 100 million now. Since 2019, Sony Leisure Tv’s YouTube channel has been registering a median of two million subscribers each month making it the most important subscribers base for a broadcast model. Sony Leisure Tv’s YouTube channel has reached over 278 million distinctive viewers globally within the final 90 days and registered greater than half a billion (over lifetime) likes, shares, and feedback for its participating content material, shared the community.
Speaking concerning the achievement, Manish Aggarwal – Head – Development and Monetization, Digital Enterprise, Sony Footage Networks, stated, “We’re delighted to hit the 100 million subscription mark on YouTube as the primary broadcaster globally. This milestone is a sworn statement that Sony Leisure Tv’s content material performs exceedingly nicely throughout all 3 platforms – Sony Leisure Tv, SonyLIV and YouTube. This trans platform content material success helps us create a strong content material pipeline that brings high quality, selection and novelty.”
Added Satya Raghavan, Director – Content material Partnerships, YouTube, “We’re very excited to see Sony Leisure Tv obtain the 100 million subscriber milestone on YouTube. Their recognition is testimony to the truth that high quality tv content material can have longevity on YouTube and foster loyal and vibrant communities. Their reveals on YouTube are reaching new and numerous audiences each day and we’re joyful to see the Sony franchise develop throughout all screens concurrently.”
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